Do It All Lip Transformer – Moisturizing Lip Balm with Built-In Lip Liner

IT Cosmetics Do It All Lip Transformer™ – 2-in-1 Hydrating Lip Balm & Lip Liner

Simplify your lip routine with the ultimate lip duo. The IT Cosmetics Do It All Lip Transformer™ combines a perfectly matched lip liner and hydrating lip balm in one convenient, travel-friendly design. No more guessing which shades pair together—this expertly coordinated combo delivers effortless definition, color, and hydration in every swipe.

Why You'll Love It

• 2-in-1 lip liner and lip balm with perfectly paired shades

• Long-wearing, no-bleed formula for all-day confidence

• Precision-tip liner defines and sculpts lips with ease

• Hydrating Serum Complex helps nourish and smooth lips

• Convenient dual-ended design for touch-ups on the go

Key Benefits

• Defines, shapes, and enhances lips with rich color payoff

• Provides lasting hydration and comfort

• Helps blur the appearance of lip lines and wrinkles

• Leaves lips looking smoother, fuller, and healthier

Clinical & Consumer Results*

• 98% said lips felt cared for and conditioned instantly

• 98% said the balm felt smooth and comfortable on lips

• 95% said the liner applied without dragging or bleeding

• After 8 days, users reported visibly smoother lips with reduced appearance of lip lines

*Based on a consumer study of 104 participants.

Key Ingredients

Cupuaçu Butter
Rich, nourishing butter that helps comfort lips and support the skin barrier.

Jojoba Oil
Deeply hydrates while helping protect lips from dryness.

Collagen Peptide
Helps boost hydration and improve the appearance of fine lines for smoother-looking lips.

How to Use

Line It: Use the liner to define and sculpt your natural lip shape.

Fill It: Apply the balm for a boost of color, hydration, and shine.

Customize It: Wear each side alone for a matte or glossy finish, or layer them together to create your perfect lip look.